10 Reasons To Leverage a Multi-location Marketing Platform
Technology has evolved at a mind-blowing speed in recent years and will only continue to evolve. Staying on top of all of the technologies that can...
Posts by
Michael Morris
Michael is the co-founder of Hyperlocology
How Franchise Brands can Leverage Community Insights from National Campaigns to Optimize Local Efforts.
When it comes to the biggest problems franchise marketing executives face at the roundtable, there’s a common theme that revolves around two main...
Rethinking Your Local Audience: Evolving Consumer Behavior and Location-based Marketing Tactics Have Redefined Local
If 2020 taught us anything – and it’s taught us many things – it’s that agility is more important than ever. When the pandemic first started, brands...
Local Agility is MUST for National Brands
Sure, earnings calls are not the most exciting blog topic you may say. But at Hyperlocology we see them as a great review of past results and an...
10 Tips to Market Smarter on Reduced Budget
Here are 10 tips to help guide your franchise brand (franchisor and franchisees alike) on how to market smarter and get the most out of limited...
How collaborative franchisee tension can help propel your brand forward.
Sometimes tension can be a good thing. Lea how to alleviate tensions andsupport all locations with cost effective marketingthrough new technology.
5 Ways Franchisees Boost Brand Marketing Like No Algorithm Can
Franchisees want to have a voice when it comes to their franchise brand’s marketing strategies, especially when it concerns how their national...
5 Tactics to Drive Hyperlocal Marketing Success for Global Brands
The emergence of hyperlocal technology is set to change the marketing landscape, and the marketing tactics powered by these technologies continue to...