The Franchise PPC Problem: How to Avoid National and Local Ad Cannibalization
Working with dozens of franchise brands, it’s been interesting to see how digital teams have structured their national pay-per-click(PPC) programs....
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Working with dozens of franchise brands, it’s been interesting to see how digital teams have structured their national pay-per-click(PPC) programs....
Franchisees want to have a voice when it comes to their franchise brand’s marketing strategies, especially when it concerns how their national...